“Discoverability” is a tech buzzword that basically indicates how likely someone is to find your product. It’s important on Steam, where indie developers are constantly under pressure to get their product’s name in front of players’ eyes. The stakes involved, and the fact that Valve has largely automated the process, has led to some pretty weird outcomes, as one indie developer learned this past week. Prismata, an early access deck-building RTS by rookie developers Lunarch Studios, hurtled to the top five of Steam’s concurrent player charts recently, and the developers were taken completely by surprise.
Here’s what happened. In the last month, Lunarch Studios has done what a lot of indie developers do to attract interest to their game: offering free keys. They also ran a free weekend, letting anyone who played their game keep it forever. Prismata is an interesting little game, but a bit hard to classify - it's a card game with hints of Magic: The Gathering and Hearthstone, but it also has a lot of RTS in it. Prismata, like a lot of small games, has its own dedicated community of players but it’s very much an in-development, niche title. The developers intend to offer it as free-to-play, but buying into early access normally costs $24.99.
If you're not a robot, then feel free to check out our list of the best free games available on Steam.
Last week, Prismata blew up, rocketing to fourth place on Steam’s players chart with more than 120,000 concurrent players at one point.
“We were totally floored,” wrote studio founder Elyot Grant, in a Reddit post about the phenomenon.
from
https://www.pcgamesn.com/prismata/steam-bots-popularity-indie-prismata
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